Jaguar to Abandon Oval Grille

Jason Siu
by Jason Siu

According to Jaguar design director Ian Callum, the XK will be the brand’s last model to feature its signature oval grille.

Future models from Jaguar will now sport a trapezoidal-shaped grille, similar to the one found on the British automaker’s F-Type sports car. And speaking of the XK, Callum confirmed that the brand is looking closely at the model to determine its future, mentioning that ” a direction change is a valid question.” With the F-Type now in Jaguar’s lineup, the XK “will have a different job to do,” according to Callum.

SEE ALSO: 2014 Jaguar F-Type V6 S Review

Previous rumors suggest that the XK will go upmarket as a larger and more luxurious GT model so that the F-Type can sit as the brand’s sporty offering. Callum also elaborated that the oval grille was under consideration for the F-Type, but the design director wanted the model to represent a new era for the brand. As a result, the F-Type’s grille was inspired by the original Jaguar XJ.

GALLERY: 2013 Jaguar XK Touring

[Source: Autocar]

Discuss this story at our Jaguar forum.

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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