Fiat 124 Spider Creepily Compared to Viagra in Newest Commercial
Who needs the blue pill when the Fiat 124 Spider is enough to get you excited?
At least that’s the aim of Fiat’s newest commercial for its 160-horsepower roadster. This isn’t the first time Fiat has employed the infamous blue pill in its commercials, with the first video showcasing the Fiat 500X Sport and the same two actors. In fact, the new commercial starts off the same as the other, but things change when the gentleman peers down the pill bottle to find that it’s empty.
Instead of a blue pill getting jettisoned out the window and transforming a Fiat 500 to a Fiat 500X, this time the gentleman who needs a bit of motivation hops into his Fiat 124 Spider for a thrilling drive that gets him plenty excited.
SEE ALSO: Abarth 124 Spider Bows with Aggressive Styling and 170 HP
The Italian automaker also produced a second commercial for the Fiat 124 Spider, albeit not as funny. Some might even say it’s a bit… boring.
Watch the other Fiat 124 Spider commercial below, which features Wyclef Jean and a rare, white-tailed eagle.
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Again? But that trick never works!