Mitsubishi is Bringing the EVO Nameplate Back
Mitsubishi is reviving the iconic Evo nameplate for an EV crossover concept that will debut at this year’s Tokyo Motor Show.
The concept, called the e-Evolution Concept, will “blend Mitsubishi Motors’ signature 4WD and electric powertrain know-how with advanced Artificial Intelligence technology under a low-slung aerodynamic SUV Coupe shape,” the automaker says. The concept will also usher in a new era of “long-term growth and sustainable development,” for Mitsubishi — possibly indication the automaker has more EVs in the works.
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This won’t be the first time Mitsubishi has slapped an Evo badge on a tiny utility vehicle. The Japanese brand built the Pajero Evolution from 1997 to 1999 — a homologation special that allowed Mitsubishi to race the Pajero in the Dakar Rally. But whereas that vehicle was an upright, boxy SUV with a 276 horsepower 3.5-liter V6, this will be a coupe-like, aerodynamic EV.
Mitsubishi says the “very high-performance automobile” will debut during Tokyo Motor Show press days, which will be held on October 25 and 26. Stay tuned for more information as it becomes available.
Discuss this story on our Mitsubishi forum.
Sam McEachern holds a diploma in journalism from St. Clair College in Windsor, Ontario, and has been covering the automotive industry for over 5 years. He conducts reviews and writes AutoGuide's news content. He's a die-hard motorsports fan with a passion for performance cars of all sorts.
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is Mitsu this bad in Japan? only if I could be CEO for a day/year...bring back the gen2 eclipse, bring back the 90s Galant VR-4, in fact most offerings would be a VR-4 or GSX; beat Subaru at their own game and focus on quality over economy...in the US, having all you eggs in the SUV/Crossover game will not last long especially if your products are mid-pack even if they are a decent value...Mitsu MUST build to a higher standard, yet sell at a lower cost...They have the ability to be "great" again, they just need to do what they do best - (turbo) rally cars
If they're going to do it as an SUV, then they might as well make it a Rachael Ray edition and call it the EVOO.