SRT Viper Production Resumes After Two-Month Suspension
Chrysler has resumed production on the SRT Viper sports car.
The American automaker idled production on the SRT Viper from April 14 to the week of June 23 after sluggish sales resulted in 756 unsold vehicles as of March 1. During the shutdown period, 91 UAW-represented employees were laid off.
SEE ALSO: SRT Idling Viper Production Due to Sluggish Sales
Sales of the SRT Viper continue to struggle with 354 units sold in the U.S. through June. In Canada, SRT has just 70 units off dealership lots through June. Here’s a monthly breakdown of the SRT Viper sales:
- January: 47 (U.S.), 4 (Canada)
- February: 44 (U.S.), 5 (Canada)
- March: 67 (U.S.), 10 (Canada)
- April: 97 (U.S.), 15 (Canada)
- May: 63 (U.S.), 15 (Canada)
- June: 36 (U.S.), 21 (Canada)
GALLERY: 2014 SRT Viper TA
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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