Lamborghini Urus Facts: Top 10 Things You Need to Know

Jodi Lai
by Jodi Lai

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The Lamborghini Urus is one of the most highly anticipated and equally loved and despised cars of the year.

Even if you hate “coupe SUVs” and are against everything the Urus represents, you can’t help but be impressed. This unique vehicle introduces a lot of firsts for Lamborghini and people are mega interested in this luxurious, high-performance crossover, and for good reasons.

Here are 10 things you need to know about it.

10. It’s an SSUV

The first thing you need to know is that Lamborghini doesn’t call it an SUV, preferring the term Super Sports Utility Vehicle (SSUV). Sure, it’s kind of pretentious, but this is Lamborghini, so it makes a lot of sense. This is the second SUV it has ever made, and the last one was the Rambo Lambo LM002 in the ‘80s.


9. It’s the First Turbocharged Model in Lamborghini History

The all-wheel-drive Urus is powered by a 4.0-liter twin-turbo V8 that is shared with Audi. Until now, all Lamborghinis have been naturally aspirated.


8. A lot of Engine, a lot of Tech

That engine outputs 650 horsepower and 627 pound-feet of torque. The V8 is paired to an eight-speed automatic. There is also active torque vectoring from the front to back axles and between the rear tires, thanks to center and rear differentials. Torque is split 40/60 front and rear as standard, but up to 70 percent of the torque can be sent to the front or 87 percent to the rear. Four-wheel steering, adaptive air suspension, and active dampers are also part of the deal.


7. It’s Fast

That impressive powertrain allowed Lamborghini to claim the title of fastest SUV in the world, with a top speed of 190 mph (305 km/h). Zero to 60 mph happens in just 3.6 seconds. Funny enough, the Hellcat-powered Jeep Grand Cherokee Trackhawk does it in 3.5 seconds. So the Urus has the outright fastest top speed, but it’s not the quickest SUV in the world. Expect to see a Nurburgring attempt in the future. We also wouldn’t be surprised if Lamborghini ran the Urus in Dakar or Baja.

ALSO SEE: 10 Cars the Jeep Grand Cherokee Trackhawk Will Beat in a Drag Race


6. The Brakes are Massive

The Urus has the biggest brake rotors ever on a production car. Carbon ceramics are standard and they measure 17.3 inches up front and 14.6 inches in the rear.


5. Huge Wheels

Complementing those huge brakes are huge standard 21-inch wheels. Even bigger 22- or 23-inch wheels paired with specially developed Pirelli P Zero Corsa tires are also available. These tires were developed to take a driver seamlessly from the trail to the track.


4. Impressive Weight

Lamborghini claims the Urus has a curb weight under 4,850 pounds (2,200 kilograms), making it the SUV with the best power-to-weight ratio. Weight management was a huge reason why it has a V8 and not a V10 or V12.


3. Six Different Driving Modes

The Urus has six different driving modes, all of which are in Italian. Translated, those modes are Sand, Snow, and Soil/Dirt for off-roading, and then Track, Sport, and Street for performance and everyday driving. There’s also an EGO mode that is customizable. It’s safe to assume it will be pretty capable in any situation.


2. The Interior is All Lamborghini

The Urus’ interior is still inspired by fighter jets, so all that special switchgear is still there and it has all the luxurious and sporty details Lamborghini drivers expect. It’s a bit different from other Lamborghinis inside because it has more screens. It has three TFT screens, one for the instruments and gauges, and two touchscreens that take care of infotainment and HVAC controls. It also has a virtual keyboard that recognizes handwriting.

ALSO SEE: Top 5 ‘Blasphemous’ Automotive Trends that People Ended Up Loving

The Urus is also the first Lamborghini to come with driver assistance technology like adaptive cruise control, automatic emergency braking, high beam assist, a top-view parking camera, a trailer backup mode, and tech including Android Auto and Apple CarPlay, wireless charging, and a head-up display.

The Urus also seats four or five people depending on how you spec it.


1. Pricing and Availability

In the U.S., the Lamborghini Urus will be priced from $200,000 ($232,000 in Canada) and deliveries will begin in spring 2018. Unfortunately, they’re sold out for the rest of the year and most of 2019 as well. The Urus is expected to double Lamborghini’s global sales. In 2017, the Italian automaker sold 3,815 cars globally and the goal for this year is 7,000, which means about 3,185 Urus models are bound to find new homes this year.

Discuss this article on our Luxury Lifestyle Forum

Jodi Lai
Jodi Lai

Jodi has been obsessed with cars since she was little and has been an automotive journalist for the past 12 years. She has a Bachelor of Journalism from Ryerson University in Toronto, is a member of the Automobile Journalists Association of Canada (AJAC), and a jury member for the prestigious North American Car/Truck/Utility Vehicle of the Year (NACTOY). Besides hosting videos, and writing news, reviews and features, Jodi is the Editor-in-Chief of AutoGuide.com and takes care of the site's day-to-day operations.

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 3 comments
  • Zvyozdochka Zvyozdochka on Feb 21, 2018

    You just don't see this vehicle type driving around in Europe. What a shame these manufacturers are lead by the nose to pander to fat-arsed Yanks who can't drive, picking up their future school-shooter brats from soccer practice.

  • Dustin Dustin on Aug 06, 2018

    who do i get a used la mbo

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