Mercedes-Benz Teases Its All-Electric Hatch Concept
The Mercedes Concept EQ A will bow in Frankfurt.
The new concept making its debut on September 12 will preview a future all-electric hatchback from the German automaker. As the EQ A nameplate suggests, the model will be an entry-level offering akin to the A-Class that currently isn’t sold in North America. Reports say the EQ A will likely follow the EQ C crossover when it comes to market launches, and we will likely find out more on whether Mercedes plans on bringing the production EQ A to North America.
2017 Frankfurt Motor Show Coverage
If the whole “EQ” nameplate sounds foreign to you, it’s Mercedes-Benz’s new sub-brand focused on electrified vehicles, just like BMW’s i sub-brand. Trademark registrations suggest Mercedes will eventually bring EQ E and EQ S models as well.
Check back with AutoGuide.com in a few days for live coverage of the 2017 Frankfurt Motor Show.
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Looks cool, but it needs a bigger badge on the front grill thou